For their unit 2b collaborative project, all BSc UX second year students collaborated on a design for an app for an external client, biotech company Proviris, who provide a DNA-based health and diet advice service. They use online questionnaires to collect data from their users about their diet and lifestyle, but knew that this process was laborious and unengaging for customers. The brief asked the students to design an app to improve this experience.
Over 8 weeks, the students conducted research which they compiled and collaborated on in Miro, before designing a prototype in Figma and After Effects. They tested the prototype with real users, iterated, and presented to the client, along with suggestions for future versions.
The client was “blown away” by the outcome, and immediately began talking to the Ideas Factory team about how continue working with NUA to take the project to the next stage of development.
The interactive prototype developed in Figma: